MARKETING & BRAND STRATEGY
BRAND DEVELOPMENT & DESIGN
PUBLIC RELATIONS
ADVERTISING & PROMOTIONS
EXPERIENTIAL MARKETING
DIGITAL MARKETING
SOCIAL MEDIA MANAGEMENT
INFLUENCER PROGRAMS
PHOTOGRAPHY & VIDEOGRAPHY
Media Strategy & Training | Public Relations | Press Trips & Media Tours | Content Creation | Product Activations | Strategic Partnerships & Brand Collaborations
Hydro Flask is here, there and everywhere, landing this insulated water bottle at the top of the hydration game. Now this brand is on a mission to inspire happier, healthier and greener lives outside.
Goals:
Generate immediate product placements and brand stories in outdoor and active lifestyle media
Secure high quality product awards
Execute dynamic media events and product activations to fully immerse editors in brand culture
Our team has created once-in-a-lifetime media adventures, from pedaling Moab’s White Rim Trail and the Sonoran Desert Preserve, to dropping in on Kelly Slater’s legendary Surf Ranch wave.
Results:
Throughout the better part of a decade, our team has garnered THOUSANDS of product placements and brand stories, totaling BILLIONS of impressions.
Secured 15 high-profile media product awards over a 12-month period
Executed 5 large-scale, brand-owned experiential press trips for 32 journalists representing top-tier national media outlets
Hosted 5 additional media showrooms, meeting virtually with a total of 80 writers in personalized deskside appointments
Lucas Alberg, Hydro Flask, Sr. Mgr, PR & Brand Communications